Selected engagements

Case studies

Published only where the client has approved the write-up and the numbers can be traced to a named measurement source. Fewer studies, each of which you can interrogate.

Nothing published yet

Current engagements are under confidentiality. Rather than publish illustrative numbers, this page stays empty until a client approves a write-up — including the anonymised ones, which still require consent and a traceable source. If you want detail before that, ask on a call and I will walk you through the working method and, where permitted, a redacted example.

Bring the numbers. Leave with the next 90 days.

A 45-minute working call. Share your P&L lines, channel split and inventory position — you leave with a prioritised 90-day sequence, the metric each action moves, and an honest read on whether you need outside help at all.

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