Bengaluru · Karnataka

Ecommerce consultant in Bengaluru

I work with Bengaluru D2C brands — Koramangala, Indiranagar, HSR and Whitefield — where the constraint is usually not demand generation but the margin structure underneath it.

For funded and bootstrapped Bengaluru brands whose CAC has stopped improving.

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Verified13+ years operating in Indian commerce

In short

What an ecommerce consultant in Bengaluru does

An ecommerce consultant in Bengaluru works on the unit economics behind growth: contribution margin per channel, CAC payback, repeat-rate assumptions and the media ceilings that follow from them. Bengaluru brands tend to have strong owned-D2C stacks and weaker marketplace discipline, so the work usually starts with Amazon and Flipkart catalog, pricing and ad structure.

Problems this solves

Revenue grows, margin does not

Topline scales while contribution margin flattens, because discounting, returns and platform fees are never read together in one P&L.

Channels quietly compete

The same pack sells at three prices across marketplace, quick commerce and your own site, and the cheapest one sets the customer's reference price.

Spend without a ceiling

Media budgets are set on blended ROAS targets that ignore landed margin, so scaling spend scales losses.

No operating cadence

Decisions are made in ad-hoc reviews rather than a weekly rhythm with owners, thresholds and a single source of truth.

Scope of work

Channel P&L reconstruction

A single contribution-margin view across Amazon, Flipkart, quick commerce and owned D2C, rebuilt from your Bengaluru despatch and settlement data rather than platform dashboards.

Catalog and pack architecture

Listing quality, variant structure and pack sizes set per channel, so marketplace packs do not cannibalise quick-commerce packs on price comparison.

Media structure and spend rules

Ad account restructuring with explicit ceilings tied to landed margin, not blended ROAS, plus the reporting your team runs weekly after I leave.

Inventory and fill discipline

Cover targets, replenishment cadence and out-of-stock accountability per channel — the cheapest growth lever most brands leave untouched.

Owned-D2C to marketplace balance

Bengaluru brands often run a mature Shopify stack alongside a neglected marketplace presence. I set the sequence for fixing marketplace catalog and ads without letting the two channels undercut each other on price.

How the engagement runs

01
Diagnostic (two weeks)
Channel P&L rebuilt from settlement and despatch data, catalog and pricing audit, media account review, inventory cover read.
02
Decision set
A ranked list of constraints with the margin each one costs you, and a 90-day sequence with named owners.
03
Execution quarter
Weekly operating reviews with your team, thresholds enforced, changes shipped channel by channel.
04
Handover
The reporting pack and operating cadence stay with your team, not with me.

Deliverables

Per-channel contribution-margin P&L you can maintain in-house
Pack and price architecture across marketplace, quick commerce and owned D2C
Restructured ad accounts with spend ceilings tied to landed margin
Inventory cover targets and replenishment cadence per channel
90-day execution plan with owners and weekly review format

Who this is for

Brands doing ₹1Cr+ of annual online revenue across two or more channels
Teams with an in-house owner who can execute after decisions are made
Founders who want the margin question answered before scaling spend

Who this is not for

Pre-launch brands with no channel data to diagnose
Teams looking to outsource day-to-day ad account management
Brands wanting growth at any cost regardless of contribution margin

Questions founders ask

Do you work with funded Bengaluru startups?: Yes, and with bootstrapped brands. The engagement is the same: diagnose the margin structure, then fix the constraints in sequence with your team.
Can you help with CAC payback modelling?: Yes. Payback, LTV/CAC and repeat-rate assumptions are rebuilt from your order data, not category averages, and the media ceilings follow from that model.
Do you travel to Bengaluru?: Engagements run remotely with on-site sessions in Bengaluru for kick-off and quarterly reviews.

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Bring the numbers. Leave with the next 90 days.

A 45-minute working call. Share your P&L lines, channel split and inventory position — you leave with a prioritised 90-day sequence, the metric each action moves, and an honest read on whether you need outside help at all.