Resources & Tools
The internal templates we use with paying clients — now free for founders building serious brands.
Free Amazon Masterclass
A free, recorded masterclass to learn ecommerce and how to sell on Amazon India. Watch instantly.
D2C Unit Economics Calculator
Plug in AOV, COGS, logistics and ad spend. Instantly see CM1, CM2, LTV/CAC and payback — with India category benchmarks alongside.
Q-Commerce Margin Calculator
Model your landed margin on Blinkit, Zepto and Instamart in 60 seconds. Pre-loaded with 2026 rate cards for FMCG & beauty.
90-Day Amazon India Launch Checklist
38 dated tasks across 4 phases — catalog, ads, ops and brand defense. The exact sequence we use with new D2C brands launching on Amazon India.
State of Indian D2C 2026
Annual benchmark report — CM%, CAC, repeat rates, Q-com share and category winners. Surveyed across 120+ Indian D2C brands.
Profitable Q-Commerce Scaling — India 2026
12-page playbook for scaling on Blinkit, Zepto and Instamart profitably. Pack architecture, dark-store coverage, ad SOV and the CM2-positive 90-day launch.